{"id":7627,"date":"2026-04-15T15:23:45","date_gmt":"2026-04-15T12:23:45","guid":{"rendered":"https:\/\/engazhr.com\/blog\/?p=7627"},"modified":"2026-04-15T15:23:45","modified_gmt":"2026-04-15T12:23:45","slug":"%d9%84%d9%85%d8%a7%d8%b0%d8%a7-%d8%aa%d8%ad%d8%aa%d8%a7%d8%ac-%d8%a7%d9%84%d8%b4%d8%b1%d9%83%d8%a7%d8%aa-%d8%a7%d9%84%d9%86%d8%a7%d8%b4%d8%a6%d8%a9-%d8%a5%d9%84%d9%89-%d9%86%d8%b8%d8%a7%d9%85-hr","status":"publish","type":"post","link":"https:\/\/engazhr.com\/blog\/%d9%84%d9%85%d8%a7%d8%b0%d8%a7-%d8%aa%d8%ad%d8%aa%d8%a7%d8%ac-%d8%a7%d9%84%d8%b4%d8%b1%d9%83%d8%a7%d8%aa-%d8%a7%d9%84%d9%86%d8%a7%d8%b4%d8%a6%d8%a9-%d8%a5%d9%84%d9%89-%d9%86%d8%b8%d8%a7%d9%85-hr\/","title":{"rendered":"\u0644\u0645\u0627\u0630\u0627 \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0625\u0644\u0649 \u0646\u0638\u0627\u0645 HR\u061f \u0627\u0643\u062a\u0634\u0641 5 \u0641\u0648\u0627\u0626\u062f 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\u0631\u0633\u0645\u064a\u0629 \u0644\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u062a\u0639\u0645\u064a\u0645\u0627\u062a \u062a\u0636\u0645\u0646 \u0648\u0635\u0648\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0644\u0644\u062c\u0645\u064a\u0639 \u0641\u064a \u0648\u0642\u062a \u0648\u0627\u062d\u062f \u0648\u0628\u0634\u0641\u0627\u0641\u064a\u0629 \u062a\u0627\u0645\u0629.<\/li>\n<li><strong><a href=\"https:\/\/engazhr.com\/blog\/%D8%A7%D9%84%D8%AE%D8%AF%D9%85%D8%A7%D8%AA-%D8%A7%D9%84%D8%B0%D8%A7%D8%AA%D9%8A%D8%A9-%D9%84%D9%84%D9%85%D9%88%D8%B8%D9%81%D9%8A%D9%86\/\">\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0630\u0627\u062a\u064a\u0629 \u0644\u0644\u0645\u0648\u0638\u0641\u064a\u0646<\/a><\/strong>: \u0625\u062a\u0627\u062d\u0629 \u0627\u0644\u0648\u0635\u0648\u0644 \u0644\u0644\u0645\u0648\u0638\u0641 \u0639\u0628\u0631 \u062a\u0637\u0628\u064a\u0642 \u062e\u0627\u0635 \u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0631\u0627\u062a\u0628\u0647\u060c \u0637\u0644\u0628 \u062a\u0639\u0631\u064a\u0641 \u0628\u0627\u0644\u0631\u0627\u062a\u0628\u060c \u0623\u0648 \u062a\u062d\u062f\u064a\u062b \u0628\u064a\u0627\u0646\u0627\u062a\u0647 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 \u062f\u0648\u0646 \u0627\u0644\u062d\u0627\u062c\u0629 \u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0642\u0633\u0645 \u0627\u0644\u0625\u062f\u0627\u0631\u0629.<\/li>\n<\/ul>\n<h3>3- \u0627\u0644\u062a\u0648\u0638\u064a\u0641 \u0627\u0644\u0641\u0639\u0627\u0644<\/h3>\n<p>\u064a\u0648\u0641\u0631 \u0646\u0638\u0627\u0645 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0628\u0634\u0631\u064a\u0629 \u0623\u062f\u0648\u0627\u062a \u0645\u062a\u0637\u0648\u0631\u0629 \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0639\u0644\u0649 \u062c\u0630\u0628 \u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0648\u0627\u0647\u0628 \u0648\u0641\u0631\u0632\u0647\u0627 \u0628\u0633\u0631\u0639\u0629\u060c \u0645\u0645\u0627 \u064a\u0636\u0645\u0646 \u0628\u0646\u0627\u0621 \u0641\u0631\u064a\u0642 \u0642\u0648\u064a \u0648\u0645\u062a\u062c\u0627\u0646\u0633 \u0641\u064a \u0648\u0642\u062a \u0642\u064a\u0627\u0633\u064a.<\/p>\n<p>\u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u062a\u0648\u0638\u064a\u0641 \u0627\u0644\u0630\u0643\u064a \u064a\u062a\u0636\u0645\u0646 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/p>\n<ul>\n<li>\u0646\u0638\u0627\u0645 \u062a\u062a\u0628\u0639 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u064a\u0646 (ATS): \u062a\u062c\u0645\u064a\u0639 \u0643\u0627\u0641\u0629 \u0627\u0644\u0633\u064a\u0631 \u0627\u0644\u0630\u0627\u062a\u064a\u0629 \u0641\u064a \u0645\u0643\u0627\u0646 \u0648\u0627\u062d\u062f \u0648\u0641\u0631\u0632\u0647\u0627 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0648\u0627\u0644\u0645\u0647\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u0629.<\/li>\n<li>\u0642\u0648\u0627\u0639\u062f \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0648\u0627\u0647\u0628: \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0631\u0634\u062d\u064a\u0646 \u0627\u0644\u0645\u0645\u064a\u0632\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u0644\u0645 \u064a\u062d\u0627\u0644\u0641\u0647\u0645 \u0627\u0644\u062d\u0638 \u0641\u064a \u0641\u0631\u0635 \u0633\u0627\u0628\u0642\u0629 \u0644\u0644\u0631\u062c\u0648\u0639 \u0625\u0644\u064a\u0647\u0645 \u0639\u0646\u062f \u0627\u0644\u062d\u0627\u062c\u0629\u060c \u0645\u0645\u0627 \u064a\u0648\u0641\u0631 \u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629.<\/li>\n<li>\u062a\u0648\u062d\u064a\u062f \u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u062a\u0642\u064a\u064a\u0645: \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0627\u0630\u062c \u062a\u0642\u064a\u064a\u0645 \u0631\u0642\u0645\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0645\u0631\u0634\u062d \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0628\u0639\u064a\u062f\u064b\u0627 \u0639\u0646 \u0627\u0644\u062a\u062d\u064a\u0632 \u0627\u0644\u0634\u062e\u0635\u064a.<\/li>\n<\/ul>\n<h3>4- \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0623\u062f\u0627\u0621 \u0648\u0627\u0644\u0645\u0643\u0627\u0641\u0622\u062a<\/h3>\n<p>\u064a\u0633\u0645\u062d \u0627\u0644\u0646\u0638\u0627\u0645 \u0628\u062a\u062d\u0648\u064a\u0644 \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0645\u0646 \u0639\u0645\u0644\u064a\u0629 \u0633\u0646\u0648\u064a\u0629 \u0645\u0645\u0644\u0629 \u0625\u0644\u0649 \u0645\u062a\u0627\u0628\u0639\u0629 \u0645\u0633\u062a\u0645\u0631\u0629 \u0648\u0634\u0641\u0627\u0641\u0629 \u062a\u0647\u062f\u0641 \u0625\u0644\u0649 \u0627\u0644\u062a\u0637\u0648\u064a\u0631 \u0648\u0631\u0641\u0639 \u0627\u0644\u0625\u0646\u062a\u0627\u062c\u064a\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0623\u0631\u0642\u0627\u0645 \u0648\u0645\u0624\u0634\u0631\u0627\u062a \u0648\u0627\u0636\u062d\u0629.<\/p>\n<p>\u062a\u062a\u0636\u0645\u0646 \u0645\u064a\u0632\u0627\u062a \u0646\u0638\u0627\u0645 \u0645\u062a\u0627\u0628\u0639\u0629 \u0627\u0644\u0623\u062f\u0627\u0621 \u0645\u0627 \u064a\u0644\u064a:<\/p>\n<ul>\n<li>\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0647\u062f\u0627\u0641 (OKRs &amp; KPIs): \u0631\u0628\u0637 \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u0648\u0638\u0641 \u0627\u0644\u0641\u0631\u062f\u064a\u0629 \u0628\u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0643\u0644\u064a\u0629 \u0644\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0646\u0627\u0634\u0626\u0629\u060c \u0645\u0645\u0627 \u064a\u0636\u0645\u0646 \u0623\u0646 \u0627\u0644\u062c\u0645\u064a\u0639 \u064a\u0639\u0645\u0644 \u0641\u064a \u0646\u0641\u0633 \u0627\u0644\u0627\u062a\u062c\u0627\u0647.<\/li>\n<li>\u0627\u0644\u062a\u063a\u0630\u064a\u0629 \u0627\u0644\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0645\u0633\u062a\u0645\u0631\u0629: \u0625\u0645\u0643\u0627\u0646\u064a\u0629 \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0628\u064a\u0646 \u0627\u0644\u0645\u062f\u064a\u0631 \u0648\u0627\u0644\u0645\u0648\u0638\u0641 \u0628\u0634\u0643\u0644 \u062f\u0648\u0631\u064a\u060c \u0645\u0645\u0627 \u064a\u0639\u0627\u0644\u062c \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0642\u0628\u0644 \u062a\u0641\u0627\u0642\u0645\u0647\u0627.<\/li>\n<li>\u0631\u0628\u0637 \u0627\u0644\u0645\u0643\u0627\u0641\u0622\u062a \u0628\u0627\u0644\u0625\u0646\u062c\u0627\u0632: \u062e\u0644\u0642 \u0628\u064a\u0626\u0629 \u0639\u0645\u0644 \u0639\u0627\u062f\u0644\u0629 \u062d\u064a\u062b \u064a\u062d\u0635\u0644 \u0627\u0644\u0645\u062c\u062a\u0647\u062f\u0648\u0646 \u0639\u0644\u0649 \u062a\u0642\u062f\u064a\u0631 \u0648\u0645\u0643\u0627\u0641\u0622\u062a \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0648\u062b\u0642\u0629 \u062f\u0627\u062e\u0644 \u0627\u0644\u0646\u0638\u0627\u0645.<\/li>\n<\/ul>\n<h3>5- \u062d\u0641\u0638 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0623\u062f\u0627\u0621<\/h3>\n<p>\u064a\u0639\u0645\u0644 \u0627\u0644\u0646\u0638\u0627\u0645 \u0643\u0645\u062e\u0632\u0646 \u0622\u0645\u0646 \u0648\u0633\u062d\u0627\u0628\u064a \u0644\u0643\u0627\u0641\u0629 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